Fruit Juice Concentrate Added

Fruit juice concentrate is made by removing water from fruit juice. This process intensifies the natural flavor and color of the fruit. It is used as a way to add fruit flavor and sweetness to products without adding a lot of liquid.

Manufacturers add fruit juice concentrate to provide natural fruit flavor, sweetness, and color. It is commonly found in jams, jellies, fruit spreads, salad dressings, and beverages.

Fruit juice concentrate is generally recognized as safe (GRAS) by the FDA when used as intended. It primarily contributes natural sugars to the diet. The WHO has noted that high intake of free sugars, including those from fruit juice concentrates, can contribute to excess calorie intake.