Less Than 0.5% Of: Natural And Artificial Flavors

Natural and artificial flavors are complex mixtures of substances that provide taste and smell to foods. Natural flavors are derived from plant or animal sources through processes like heating or fermentation. Artificial flavors are created synthetically, often to mimic natural flavors or create novel taste experiences.

Manufacturers use natural and artificial flavors to enhance or impart specific tastes and aromas in a wide variety of processed foods and beverages. They are commonly found in dairy products, juices, candies, baked goods, and snacks to make them more appealing to consumers.

In the U.S., flavoring substances are generally recognized as safe (GRAS) by the FDA or are approved food additives. Regulatory bodies like the Joint FAO/WHO Expert Committee on Food Additives (JECFA) and the European Food Safety Authority (EFSA) evaluate flavorings for safety. While generally considered safe at typical consumption levels, some individuals may have sensitivities to specific flavor compounds. Research into the long-term health effects of consuming complex mixtures of artificial flavors is ongoing.