All Natural Flavors & Potassium Sorbate

All natural flavors are complex mixtures derived from natural sources like fruits, vegetables, spices, herbs, or other plant materials. They are created through physical, enzymatic, or microbiological processes and are used to impart specific tastes and aromas to foods. Potassium sorbate is a salt of sorbic acid, a naturally occurring compound found in some plants.

Natural flavors are used to enhance or create specific taste profiles in a wide variety of food products, from beverages and baked goods to dairy products and snacks. Potassium sorbate is a preservative that prevents the growth of mold, yeast, and some bacteria, extending the shelf life of products like cheeses, baked goods, and beverages.

Potassium sorbate is generally recognized as safe (GRAS) by the FDA for use as a food additive. It is metabolized by the body in a way similar to naturally occurring fatty acids. JECFA and EFSA have evaluated potassium sorbate and established acceptable daily intakes. While generally considered safe at typical consumption levels, some individuals may experience mild allergic reactions or sensitivities.