Huito Juice

Huito juice is a dark blue to purple natural colorant derived from the Genipa americana tree, native to tropical and subtropical regions of the Americas. The fruit is harvested and processed to extract its juice, which is then typically filtered and concentrated.

Huito juice is used as a natural food coloring, primarily to impart blue and purple hues to various products. Manufacturers add it to foods like yogurt, baked goods (cake, cookie, and cupcake mixes), and dressings to provide an appealing visual appearance.

Huito juice is generally recognized as safe (GRAS) by the FDA for use as a food coloring. It is a natural source of color and is not associated with significant health concerns when consumed in typical amounts. Regulatory bodies like EFSA have not specifically evaluated huito juice, but natural fruit and vegetable colorants are widely accepted.