Annatto

Annatto is a natural food coloring derived from the seeds of the achiote tree (Bixa orellana), native to tropical regions. The reddish-orange color comes from the coating of the seeds, which is extracted to produce annatto extracts.

Manufacturers add annatto to foods primarily to impart a yellow to orange color. It is commonly found in dairy products like cheese and butter, as well as in snack foods, cereals, and baked goods.

In the United States, annatto extract is listed by the FDA as a color additive exempt from certification. It is generally recognized as safe for use in food. JECFA has evaluated annatto extracts (bixin and norbixin) and determined that an acceptable daily intake (ADI) does not need to be specified. Similarly, EFSA has concluded that annatto extracts are safe for use as food additives at typical levels. While generally well-tolerated, some rare cases of allergic reactions have been reported.