Sweet Potato Extract

Sweet potato extract is a natural coloring agent derived from the flesh of sweet potatoes. The vibrant colors are extracted and concentrated from the vegetable. It is used to impart yellow, orange, and red hues to food products.

Manufacturers use sweet potato extract as a natural alternative to synthetic food colorings. It is found in a variety of foods, including beverages, baked goods, dairy products, and confectionery, to provide appealing colors.

In the U.S., sweet potato extract is generally recognized as safe (GRAS) by the FDA when used for its intended purpose. It is a source of anthocyanins and carotenoids, which are antioxidants. International bodies like EFSA have evaluated natural food colorings, and while specific evaluations for sweet potato extract may vary, they are generally considered safe. Evidence suggests that compounds found in sweet potatoes can contribute to overall health, but specific health benefits from the extract in processed foods at typical consumption levels are not well-established.