The Following: Annatto Color

Annatto color is a natural food coloring derived from the seeds of the achiote tree (Bixa orellana). The seeds are ground and mixed with water or oil to extract the pigment, which ranges in color from yellow to deep orange-red.

Manufacturers use annatto color to impart a yellow to reddish hue in a variety of foods. It is commonly found in cheeses, baked goods, snacks, and processed meats, providing an appealing visual appeal without significantly altering the flavor profile.

Annatto is generally recognized as safe (GRAS) by the FDA for use as a food coloring. It is considered safe at typical consumption levels. While generally well-tolerated, some individuals may experience allergic reactions, though this is rare. Regulatory bodies like JECFA and EFSA have evaluated annatto and found it safe for consumption.