Ingredient

Beet Powder Color

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Source
Not animal-derived
Allergen
No
Role in food
Manufacturers use beet powder color to add a vibrant red or pink color to …

What it is

Beet powder color is a natural food coloring derived from beets. The beets are typically dried and ground into a powder, which can then be used to impart a red or pink hue to foods and beverages.

Why it's used

Manufacturers use beet powder color to add a vibrant red or pink color to a variety of products. It is commonly found in baked goods like cookies and macarons, as well as in powdered drink mixes and some dietary supplements.

Health notes

Beet powder color is generally recognized as safe (GRAS) by the FDA for use as a food coloring. It is primarily composed of betalains, the same pigments found in beets, which are considered safe. Regulatory bodies like EFSA have also evaluated betalains. At typical consumption levels, it is not associated with adverse health effects.

Allergen info

Beet powder color is not derived from any of the 9 major allergens. It does not contain gluten.

Products containing Beet Powder Color

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MARCHE DE PARIS Authentic French Macarons Cookies & Biscuits 417kcal 8.3Protein 13.9Fat 61.1Carbs MARCHE DE PARIS Marche De Paris, French Macarons, Milk Chocolate Cookies & Biscuits 417kcal 8.3Protein 18.8Fat 58.3Carbs MARCHE DE PARIS French Macarons Cookies & Biscuits 444kcal 8.3Protein 22.2Fat 55.6Carbs MARCHE DE PARIS Authentic French Macarons Cookies & Biscuits High in added sugars — 32% DV per serving 389kcal 11.1Protein 11.1Fat 63.9Carbs GENERAL MILLS SALES INC. Pillsbury Mini Bagels Filled with Strawberry Neufchatel Cheese 14 Count Sweet Bakery Products 282kcal 7.1Protein 7.1Fat 48.2Carbs NOT A BRANDED ITEM Authentic French Macarons, Vanilla, Peach Apricot, Coconut, White Chocolate, Raspberry Lemon, Chocolate Orange , Morello Cherry Pistachio Flavor Cookies & Biscuits High in added sugars — 32% DV per serving 444kcal 11.1Protein 8.3Fat 66.7Carbs Strawberry Shake Mix, Strawberry Abbott Laboratories Inc Strawberry Shake Mix, Strawberry Energy, Protein & Muscle Recovery Drinks High in added sugars — 24% DV per serving 449kcal 12.2Protein 18.4Fat 59.2Carbs Grape Electrolyte Powder, Grape Abbott Laboratories Inc Grape Electrolyte Powder, Grape Specialty Formula Supplements High in sodium — 21% DV per serving High in added sugars — 24% DV per serving 294kcal 0Protein —Fat 70.6Carbs Nucare Whey Protein Nutritional Supplement, Strawberry Cereal 387kcal 72.4Protein 3.1Fat 15.8Carbs Cole's Quality Foods, Inc. Tomato Basil Mini-Loaf Frozen Bread & Dough 368kcal 7.0Protein 15.8Fat 47.4Carbs Walgreens Co. Filled With Mini Chocolate Eggs Chocolate High in saturated fat — 45% DV per serving High in added sugars — 42% DV per serving 556kcal 4.4Protein 33.3Fat 60Carbs Walgreens Co. Original Pure Milk Chocolate Mini Eggs Covered In A Crispy Candy Shell, Original Candy High in added sugars — 22% DV per serving 500kcal 5.6Protein 22.2Fat 72.2Carbs

Last updated: September 28, 2026

Note: This site presents label data from USDA FoodData Central for general information. It is not medical advice. Check the package label; formulations change.