Ingredient

Colored With Beet Powder

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Source
Not animal-derived
Allergen
No
Role in food
Manufacturers add beet powder to provide a natural red or pink color to foods. …

What it is

Beet powder is made from dried and ground beets. It is used as a natural food coloring. The vibrant red-pink color comes from betalain pigments found in beets.

Why it's used

Manufacturers add beet powder to provide a natural red or pink color to foods. It is commonly found in desserts, candies, and some beverages. It is used when a natural coloring source is desired.

Health notes

Beet powder is generally recognized as safe (GRAS) by the FDA for use as a food coloring. It is a source of natural pigments and does not have specific health concerns associated with its typical use in food. International bodies like JECFA have evaluated food colorings, but specific evaluations for beet powder's pigments are not widely publicized.

Allergen info

Not a major allergen. Beets are a vegetable.

Products containing Colored With Beet Powder

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Last updated: September 28, 2026

Note: This site presents label data from USDA FoodData Central for general information. It is not medical advice. Check the package label; formulations change.