Goji Powder

Goji powder is made from dried goji berries, which are small red fruits native to Asia. The berries are typically dried and then ground into a fine powder. This process helps to preserve the fruit and make it easier to incorporate into various food products.

Goji powder is often added to foods for its color, flavor, and nutritional content. It can be used in smoothies, energy bars, baked goods, and powdered drink mixes. Manufacturers use it to enhance the visual appeal and add a slightly sweet, tart flavor profile.

Goji powder is generally recognized as safe (GRAS) by the FDA when used as a food ingredient. It is a source of vitamins and antioxidants. International bodies like JECFA have evaluated goji berries, but specific evaluations for goji powder may vary. Research on the health benefits of goji berries is ongoing, with some studies suggesting positive effects on well-being, while others require more investigation.