Natural And Artificial Flavors And Red #40

This ingredient combines natural flavors, which are derived from plant or animal sources like spices, fruits, or vegetables, with artificial flavors, which are created in a lab. It also includes Red #40, a synthetic color additive made from petroleum.

Natural and artificial flavors are added to foods to give them a specific taste or smell. Red #40 is used to give foods a red color. This combination is often found in candies, beverages, and baked goods to enhance both their taste and appearance.

Natural and artificial flavors are regulated by the FDA and are generally considered safe for consumption. Red #40 is an FDA-approved color additive. In April 2025, the FDA announced a plan to phase out petroleum-based synthetic dyes, including Red #40. There has been debate about a possible link between synthetic food dyes, such as Red #40, and hyperactivity in some children. While some studies suggest a link, the evidence is mixed, and regulatory bodies like EFSA have concluded that a causal link has not been established, though they acknowledge some studies show effects in children. JECFA has evaluated Red #40 and set an acceptable daily intake.