Ingredient

Natural Blue Color

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Source
Not animal-derived
Allergen
No
Role in food
Manufacturers use Natural Blue Color to impart a blue or violet color to a …

What it is

Natural Blue Color is a food coloring derived from natural sources, most commonly from the butterfly pea flower (Clitoria ternatea). The vibrant blue hue is extracted and processed for use in foods and beverages. It provides a natural alternative to synthetic blue colorants.

Why it's used

Manufacturers use Natural Blue Color to impart a blue or violet color to a variety of food products. It is often found in confectionery, dairy products like ice cream, baked goods, and beverages. Its function is purely aesthetic, enhancing the visual appeal of foods.

Health notes

Natural Blue Color is generally recognized as safe (GRAS) by the FDA for use in food. Regulatory bodies like EFSA have also evaluated its safety. At typical consumption levels, it is not associated with adverse health effects. While generally considered safe, some individuals may have sensitivities to natural colorants.

Allergen info

Natural Blue Color is not derived from any of the FDA's 9 major allergens. It does not contain gluten.

Products containing Natural Blue Color

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Last updated: September 28, 2026

Note: This site presents label data from USDA FoodData Central for general information. It is not medical advice. Check the package label; formulations change.