Strawberry Puree Concentrate

Strawberry puree concentrate is made from ripe strawberries that have been processed to remove most of their water content. This process intensifies the natural strawberry flavor and color, making it a concentrated form of the fruit. It is often used to provide a strong strawberry taste and aroma in food products.

Manufacturers add strawberry puree concentrate to foods to impart a natural strawberry flavor and color. It is commonly found in fruit snacks, baked goods like muffins and pastries, cereals, and dairy products such as yogurt. Its concentrated nature allows for a potent flavor with a smaller amount of ingredient.

Strawberry puree concentrate is generally recognized as safe (GRAS) by the FDA when used as a food ingredient. It is a natural source of vitamins and antioxidants found in strawberries. International bodies like JECFA have evaluated similar fruit preparations. At typical consumption levels, it is not associated with adverse health effects.