Enriched Unbleached And Unbromated Flour

Enriched unbleached and unbromated flour is a type of flour that has had certain nutrients, such as B vitamins and iron, added back to it after milling (enriched). It has not been treated with chemical bleaching agents (unbleached) or with potassium bromate (unbromated), a flour improver.

This flour is primarily used as a base ingredient in a wide range of baked goods, providing structure and bulk. It is commonly found in breads, rolls, pastries, and other dough-based products.

Flour is a staple food ingredient, generally recognized as safe. The enrichment of flour with essential nutrients like iron and B vitamins is mandated by the FDA for certain flours to address public health needs. This specific flour is labeled 'unbromated,' meaning it does not contain potassium bromate, a flour treatment agent that some consumers choose to avoid. Potassium bromate is permitted by the FDA as a food additive, though JECFA has stated it is not appropriate as a flour treatment agent and did not set an acceptable daily intake; California will ban potassium bromate from 2027. Unbleached flour is not treated with chemical bleaching agents, which some consumers prefer.