Ingredient

Natural Color Added

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Source
Unknown
Not yet classified by editors
Allergen
No
Role in food
Manufacturers add natural colors to make foods more visually appealing by replacing color lost …

What it is

This refers to coloring derived from natural sources like plants, minerals, or sometimes insects. The specific source can vary widely, but common examples include annatto from achiote seeds, carmine from cochineal insects, or turmeric from the turmeric plant.

Why it's used

Manufacturers add natural colors to make foods more visually appealing by replacing color lost during processing or to provide a specific hue. They are found in a wide variety of products, including beverages, dairy products, baked goods, snacks, and confectionery.

Health notes

Natural colors are generally recognized as safe (GRAS) by the FDA for use in food. International bodies like JECFA and EFSA have also evaluated many natural colorings. While generally considered safe, some individuals may have sensitivities or allergies to specific natural color sources, such as carmine derived from insects.

Allergen info

Not a major allergen. However, some natural colors are derived from sources that could be allergens, like carmine from insects, though it is not one of the 9 major allergens.

Products containing Natural Color Added

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WHOLE FOODS MARKET Nutty Delight Mix Popcorn, Peanuts, Seeds & Related Snacks 500kcal 14.3Protein 32.1Fat 46.4Carbs Virginia Honey Company, Inc. Natural Wing Sauce Ketchup, Mustard, BBQ & Cheese Sauce High in sodium — 27% DV per serving 62kcal 0Protein 6.2Fat 0Carbs Aldon Food Corporation Cream Cheese, Strawberry Cheese High in saturated fat — 20% DV per serving 321kcal 25Protein 25Fat 17.9Carbs Virginia Honey Company, Inc. Vidalia Onion Vinegarette Salad Dressing & Mayonnaise 367kcal 0Protein 26.7Fat 23.3Carbs Vidalia Onion Vinegarette Virginia Honey Company, Inc. Vidalia Onion Vinegarette Salad Dressing & Mayonnaise 367kcal 0Protein 26.7Fat 23.3Carbs Italian Rose Company Fresh Cilantro Salsa Dips & Salsa 17kcal 0Protein 0Fat 3.3Carbs Jardine Resources De Americas, LLC Native Texan, Chipotle Ketchup, Mustard, BBQ & Cheese Sauce 150kcal 0Protein 11.7Fat 10Carbs Margie's Brands, Inc. Margie's, Strawberry Banana Syrup Syrups & Molasses 189kcal 1.4Protein 0Fat 46.0Carbs Angy's Tortellini, Inc. Lobster Ravioli Pasta by Shape & Type 200kcal 10Protein 3Fat 35Carbs Original Onion Vinegarette Dressing Virginia Honey Company, Inc. Original Onion Vinegarette Dressing Salad Dressing & Mayonnaise 367kcal 0Protein 30Fat 23.3Carbs
Water (8 products) Salt (7 products) Sugar (6 products) Xanthan Gum (6 products) Natural Flavors (5 products) Vegetable Oil (4 products) Distilled Vinegar (4 products) Vinegar (4 products) Spices (4 products) Paprika (3 products)

Last updated: September 28, 2026

Note: This site presents label data from USDA FoodData Central for general information. It is not medical advice. Check the package label; formulations change.