Ingredient

Natural Orange Pigment

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Source
Not animal-derived
Allergen
No
Role in food
Manufacturers use Natural Orange Pigment to impart or enhance an orange color in a …

What it is

Natural Orange Pigment is a coloring agent derived from natural sources, typically annatto seeds. The seeds are processed to extract the carotenoid compounds responsible for the vibrant orange hue. The extraction process can involve solvents or physical methods to isolate the colorant.

Why it's used

Manufacturers use Natural Orange Pigment to impart or enhance an orange color in a variety of foods. It is commonly found in snacks like popcorn, chips, and pretzels, as well as in dairy products, baked goods, and confectionery. Its natural origin makes it an appealing choice for food products seeking a 'clean label'.

Health notes

Natural Orange Pigment is generally recognized as safe (GRAS) by the FDA for use as a food coloring. Regulatory bodies like EFSA have also evaluated annatto and its extracts. At typical consumption levels, it is not associated with adverse health effects. Research has not identified significant health concerns related to its use as a food colorant.

Allergen info

Not a major allergen. It is derived from annatto seeds, which are not among the nine major allergens recognized by the FDA.

Products containing Natural Orange Pigment

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Wegmans Food Markets, Inc. Wegmans, Raspberry Yogurt Covered Pretzels Popcorn, Peanuts, Seeds & Related Snacks High in saturated fat — 30% DV per serving 475kcal 5Protein 20Fat 72.5Carbs Truly Good Foods, Covered Pretzels, Raspberry Yogurt, Raspberry Yogurt Tropical Nut & Fruit Co. Truly Good Foods, Covered Pretzels, Raspberry Yogurt, Raspberry Yogurt Popcorn, Peanuts, Seeds & Related Snacks High in saturated fat — 30% DV per serving 475kcal 5Protein 20Fat 72.5Carbs Walgreens Co. Nice!, Trail Mix, Blueberry Pie, Blueberry Pie Popcorn, Peanuts, Seeds & Related Snacks High in saturated fat — 20% DV per serving 450kcal 5Protein 17.5Fat 72.5Carbs Wegmans Food Markets, Inc. Wegmans, Yogurt Covered Pretzels, Strawberry, Strawberry Popcorn, Peanuts, Seeds & Related Snacks High in saturated fat — 30% DV per serving 475kcal 5Protein 20Fat 72.5Carbs Creative Snacks Co., LLC Pumpkin Spice Yogurt Pretzels, Pumpkin Spice Popcorn, Peanuts, Seeds & Related Snacks High in saturated fat — 30% DV per serving 475kcal 5Protein 17.5Fat 75Carbs Creative Snacks Co., LLC Pumpkin Spice Yogurt Pretzels Popcorn, Peanuts, Seeds & Related Snacks High in saturated fat — 30% DV per serving 475kcal 5Protein 20Fat 75Carbs Creative Snacks Co., LLC Pretzels, Strawberry Yogurt Chips, Pretzels & Snacks High in saturated fat — 30% DV per serving 475kcal 5Protein 20Fat 72.5Carbs CVS Pharmacy, Inc. Gold Emblem, Snack Mix, Blueberry Pie, Blueberry Pie Popcorn, Peanuts, Seeds & Related Snacks 450kcal 5Protein 17.5Fat 70Carbs The Fresh Market, Inc. The Fresh Market, Valentine's Day Strawberry Yogurt Pretzels Popcorn, Peanuts, Seeds & Related Snacks High in saturated fat — 35% DV per serving 475kcal 5Protein 20Fat 72.5Carbs Walgreens Co. Pretzels, Apple Cinnamon Yogurt Chips, Pretzels & Snacks High in saturated fat — 30% DV per serving 475kcal 5Protein 17.5Fat 75Carbs Creative Snacks Co., LLC Apple Cider Yogurt Pretzels Popcorn, Peanuts, Seeds & Related Snacks High in saturated fat — 30% DV per serving 475kcal 5Protein 20Fat 75Carbs Tropical Foods Inc. Hayden Valley Foods, Raspberry Yogurt Pretzels, Raspberry, Raspberry Popcorn, Peanuts, Seeds & Related Snacks High in saturated fat — 35% DV per serving 475kcal 5Protein 17.5Fat 72.5Carbs

Last updated: September 28, 2026

Note: This site presents label data from USDA FoodData Central for general information. It is not medical advice. Check the package label; formulations change.