Ingredient

Strawberry Flavored Bits

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Source
Not animal-derived
Allergen
No
Role in food
Manufacturers add strawberry flavored bits to provide a sweet, fruity taste and visual appeal. …

What it is

Strawberry flavored bits are small pieces designed to add strawberry flavor and often color to food products. They are typically made from a combination of sugar, corn syrup, artificial or natural flavors, and coloring agents. Some may also contain starches or other ingredients to give them a specific texture.

Why it's used

Manufacturers add strawberry flavored bits to provide a sweet, fruity taste and visual appeal. They are commonly found in cereals, baked goods like cakes and cookies, and snack items. Their primary function is to enhance the overall flavor profile of the product.

Health notes

Strawberry flavored bits are generally recognized as safe (GRAS) by the FDA when used as intended. The flavoring and coloring agents used are subject to FDA regulations. Regulatory bodies like JECFA and EFSA have evaluated many food additives, including flavorings and colorings, and have established safety guidelines. Evidence regarding the health effects of artificial flavors and colors at typical consumption levels is mixed, with some studies suggesting potential links to behavioral issues in sensitive children, while others find no significant effects.

Allergen info

Strawberry flavored bits are not typically derived from major allergens. However, always check the ingredient list for specific formulations, as some may contain or be processed with allergens like soy or wheat.

Products containing Strawberry Flavored Bits

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GENERAL MILLS SALES INC. Pillsbury Ready To Bake! Strawberry Cheesecake Cookies 12 Count Baking/Cooking Mixes/Supplies 424kcal 3.0Protein 18.2Fat 60.6Carbs Topco Associates, Inc. Bite Size Strawberry Frosted Shredded Wheat Cereal, Strawberry Frosted Cereal High in added sugars — 26% DV per serving 349kcal 7.9Protein 1.6Fat 82.5Carbs Duncan Hines, Signature Cake Mix, Strawberry Supreme, Strawberry Supreme Pinnacle Foods Group LLC Duncan Hines, Signature Cake Mix, Strawberry Supreme, Strawberry Supreme Cake, Cookie & Cupcake Mixes 410kcal 2.6Protein 7.7Fat 79.5Carbs Food Town Stores Inc. Food Lion, Lightly Sweetened Whole Grain Wheat Cereal, Bite-Sized Strawberry Frosted, Bite-Sized Strawberry Frosted Cereal 345kcal 9.1Protein 1.8Fat 83.6Carbs Strawberry Crisp Soft Baked Bar, Strawberry Crisp National Food Group, Inc. Strawberry Crisp Soft Baked Bar, Strawberry Crisp Snack, Energy & Granola Bars 405kcal 5.4Protein 13.5Fat 64.9Carbs Strawberry Doughnut Bites, Strawberry Krispy Kreme Doughnut Corporation Strawberry Doughnut Bites, Strawberry Cakes, Cupcakes, Snack Cakes High in saturated fat — 30% DV per serving High in added sugars — 22% DV per serving 489kcal 4.4Protein 31.1Fat 44.4Carbs Strawberry Frosted Shredded Wheat Bite Size Sweetened Whole Grain Cereal, Strawberry Frosted Shredded Wheat Stater Bros. Markets Inc. Strawberry Frosted Shredded Wheat Bite Size Sweetened Whole Grain Cereal, Strawberry Frosted Shredded Wheat Cereal 345kcal 9.1Protein 1.8Fat 83.6Carbs Strawberry Doughnuts Bites, Strawberry Krispy Kreme Doughnut Corporation Strawberry Doughnuts Bites, Strawberry Cakes, Cupcakes, Snack Cakes High in saturated fat — 40% DV per serving High in added sugars — 28% DV per serving 474kcal 3.5Protein 31.6Fat 43.9Carbs Krispy Kreme Doughnut Corporation Mini Crullers Strawberry Doughnuts, Mini Crullers Strawberry Cakes, Cupcakes, Snack Cakes High in saturated fat — 35% DV per serving High in added sugars — 36% DV per serving 456kcal 3.5Protein 26.3Fat 52.6Carbs Pinnacle Foods Group LLC Very Berry Bagel Shop Bagels, Very Berry Breads & Buns 272kcal 8.6Protein 1.9Fat 53.1Carbs Hannaford Bros. Co. Strawberry Flavored Frosted Shredded Wheat Sweetend Whole Grain Cereal, Strawberry Cereal High in added sugars — 26% DV per serving 349kcal 7.9Protein 1.6Fat 82.5Carbs National Food Group Zee Zees Soft Baked Bar, Strawberry Crisp, 1.3 oz Processed Cereal Products 417kcal 5.6Protein 13.9Fat 66.7Carbs

Last updated: September 28, 2026

Note: This site presents label data from USDA FoodData Central for general information. It is not medical advice. Check the package label; formulations change.