Ingredient

Cupcake Mix: Enriched Wheat Flour

Auto-generated content. This description was generated automatically and is pending editorial review. Inaccuracies are possible. Found a mistake? Contact us.

Source
Not animal-derived
Allergen
No
Role in food
Manufacturers add enriched wheat flour as the primary structural ingredient in many baked goods. …

What it is

Enriched wheat flour is refined wheat flour that has added B vitamins (thiamin, riboflavin, niacin, folic acid) and iron. It is made by milling wheat grains into flour and then adding back these essential nutrients, which are partially lost during the refining process.

Why it's used

Manufacturers add enriched wheat flour as the primary structural ingredient in many baked goods. It provides the base for cakes, cookies, breads, and pastries, contributing to their texture and volume.

Health notes

Enriched wheat flour is a staple in the American diet and is generally recognized as safe (GRAS) by the FDA. The added nutrients help prevent deficiencies in the population. The Joint FAO/WHO Expert Committee on Food Additives (JECFA) has evaluated wheat flour.

Allergen info

Wheat is one of the 9 FDA major allergens. Enriched wheat flour contains gluten, a protein found in wheat that can cause adverse reactions in individuals with celiac disease or non-celiac gluten sensitivity.

Products containing Cupcake Mix: Enriched Wheat Flour

Compare products →
Pelican Bay Ltd. Inc. Salted Caramel Cupcakes, Salted Caramel Cake, Cookie & Cupcake Mixes High in sodium — 28% DV per serving 373kcal 3.4Protein 1.7Fat 86.4Carbs Pelican Bay Ltd. Inc. Red Velvet Cupcakes, Red Velvet Cake, Cookie & Cupcake Mixes 385kcal 3.9Protein 1.9Fat 88.5Carbs Pelican Bay Ltd. Inc. Happy Birthday Cupcakes Cakes, Cupcakes, Snack Cakes 393kcal 3.3Protein 2.5Fat 88.5Carbs Pelican Bay Ltd. Inc. Squiggle Cupcakes, Squiggle Cake, Cookie & Cupcake Mixes 375kcal 3.6Protein 0Fat 91.1Carbs Pelican Bay Ltd. Inc. Happy Birthday Cupcakes, Happy Birthday Cakes, Cupcakes, Snack Cakes 384kcal 2.7Protein 2.0Fat 90.4Carbs Pelican Bay Ltd. Inc. Cookies & Cream Cupcakes, Cookies & Cream Cake, Cookie & Cupcake Mixes 383kcal 3.3Protein 1.7Fat 90Carbs Pelican Bay Ltd. Inc. Happy Birthday Colossal Cupcake Mix, Happy Birthday Cake, Cookie & Cupcake Mixes High in sodium — 27% DV per serving 385kcal 2.8Protein 1.8Fat 89.0Carbs Pelican Bay Ltd. Inc. Make Your Own Red Velvet Cupcakes Cake, Cookie & Cupcake Mixes 381kcal 3.2Protein 2.4Fat 90.5Carbs Target Stores Banana Caramel Cupcake Mix With Banana Cake, Caramel Frosting Mix & Toffee Pieces, Banana Caramel Cake, Cookie & Cupcake Mixes 364kcal 4.5Protein 1.1Fat 86.4Carbs Target Stores Red Velvet Cupcake Mix With White Chocolate Chips, Red Velvet Cake, & Vanilla Bean Frosting Mix, Red Velvet Cake, Cookie & Cupcake Mixes 381kcal 4.8Protein 2.4Fat 85.7Carbs Target Stores Chai Latte Cupcake Mix With Cinnamon Chips, Chai Spice Cake, & Vanilla Bean Frosting Mix, Chai Latte Cake, Cookie & Cupcake Mixes 381kcal 2.4Protein 2.4Fat 85.7Carbs Target Stores Vanilla Sparkle Cupcake Mix Topped With Vanilla Bean Frosting & Sparkle Sanding Sugar, Vanilla Sparkle Cake, Cookie & Cupcake Mixes 364kcal 2.3Protein 0Fat 88.6Carbs

Last updated: September 28, 2026

Note: This site presents label data from USDA FoodData Central for general information. It is not medical advice. Check the package label; formulations change.